Danger Mouse and Cee-Lo Team Up as "Gnarls Barkley"

I don't get the Gnarls Barkley reference. But I was a rather vocal supporter of the Round Mound on the grammar school court, so I frankly just don't see the humor.

Not much I want to complain about on either the copy or the project, which I'm looking forward to. But anyway, Danger Mouse, the dude behind that recent "watershed moment in music history," paired with "the flamboyant, one-of-a-kind force of nature Cee-Lo," are looking to release this thing in late summer of this year.

"The album is currently in the hands of Monopoly Atlanta and Waxploitation Music Corp, with the artists in talks with major label distributors," the PR goes on. "This is the kind of distinctive, ahead of the curve album that kids are begging for," say Waxploitation's Jeff Antebi. There you are, kids. Don't get cut on that edge.

"Calling all critic -types!!!"

So much of this is based in a lame inability to just not pay attention to PR, but there you are. I think I've received multiple email messages this week from Lava Records (that's Warner Bros) publicity VP Lisbeth Casaday about the John Butler Trio, and I just broke. "Seriously folks - JBT are breathing new life into the catch phrase 'alternative'" didn't even dissuade me.

Tireless publicity = Good publicity? Like radio play?

"The unbelievably talented Australians...made their network debut on Letterman last Tuesday. And, we are #21 on the overall new Artist Chart."

And this modest measure of success may be because this band is good. But how would I know when I can't not respond to publicity.


gain exposure with key audiences of Gen X/Y

but i was there

bring shoes, and your ass.

you must e-mail rsvp for the list to:



Hey Bloggers: Get paid to advertorialize just like publicists and the fashion magazines that eat their swill: "We give you the subject, you write and post it to your blog, we send you $5 through Paypal. That simple." Rad.

annie, throw in the towel

"The songs on The Very Best Of The Human League are, simply put, as good as pop gets," says Alison Tarnofsky over at Astralwerks. You're not going to find me trying to deny the pop genius of a song like "Don't You Want Me?" But really.


amazing musicians/kick-ass activists (whatevs)

While I'm not used to actually reading email from Mike Cubillos at Earshot Media, imagine my pleasant surprise when I opened a message from this guy yesterday and noticed that Gratitude is set to play multiple PETA-sponsored barbecues! Good for them! (And I mean that, as the writer of this blog is no longer either cynical or "meta.")

The sad part about it all is that although, "Gratitude will be taking part in Peta-sponsored BBQs around several of the [AP Vans Tour] shows...details on these will be announced soon." Hunt as I may, I can't come up with any definite PETA dates at present. Sorry. But here are dates on the AP Vans thing, bros.


still so not back to work

I started to explain to someone the other day about how the stuff of real life was just so much more rad than the stuff of Promocopy. And then I realized I was just talking too much and not saying anything. Like Promocopy. But Ms. Boot: there are all of these clues that I just can't add up and my research arm is wasted. (And just wondering: if you know who I am, how come I'm not promoting you?)

back to work (not an exact science)

One that I've never heard before: a publicist was complaining to me the other day about how terrible a writer her boss is. She was telling me that her boss, who owns the label she works for, often "helps out" with the press releases, but is then unwilling to be edited. The exchange and final product, the publicist told me, proves to be both frustrating and embarrassing for her. I'll say that a boss who doesn't play by the rules is nothing new to me, and neither is the scenario of work being marred by controlling overseers (hear that editors!), but I found myself paying less attention to what she was actually telling me than to what I read as a relevant subtext.

(Let me digress for a moment here to remind readers that a healthy handful of publicists that I deal with in real life know--I suspect--very well that I am behind Promocopy. But for whatever reason, these people are uncompelled to discuss the matter with me, and the issue has gone (for the most part) unmentioned heretofore. The relationships are tricky because, although the publications I tend to write for can hardly be described as high profile, most of the labels/PR companies I deal with are fairly small and quite willing to take press wherever they can get it. So I'm guessing that most publicists consider me bitching about them on this site to be a sort of lesser of two evils--the greater evil, then, being me not giving these people press elsewhere. Of course, I've never threatened to withhold press from a label because the label's publicist complained about (mis)treatment on Promocopy, but I think the suggestion may be working for me nonetheless. I often wonder, though, what kind of inconspicuous communications I'm receiving within this dynamic.)

This particular publicist asked me if I thought her label's press releases were terrible (it was apparent that she, to some degree, felt this way). It had honestly never occurred to me that the copy was that bad, and I had never brought it up to her. But I couldn't help wondering if she was gently nudging me toward criticizing her boss. I've been wondering for some time when Promocopy would make the jump from receiving post material exclusively from other writers with an interest in criticizing promotions; I've been waiting to hear from actual publicists who have some specific, insider dirt to dish. I'm totally not averse to exploring the gossip potential of this platform.