what makes promocopy work

1. I like the record but I don't like the way it's promoted

5. Vice sends me the one-sheet

2. I read editorial content that just looks like promotional copy to me

0. Some publicist questions my anonymity

3. MIA and Diplo put out a CD-R called Piracy Funds Terrorism

4. I stop talking about myself (and only refer to posts that never happened)

7. The press release includes stupid quotes from Filter

6. Jessica Hopper's writing embarrasses me into productivity

8. I'm unemployed

9. Somebody I know asks me to post something about her/him


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